Studies show that the Netherlands offer very good opportunities for cross-border e-commerce to international retailers. A localized webshop is the logical approach to enter the highly developed Dutch market. It is the lowest risk entry and enables a less capital intensive and faster way of testing and growing your online retail business in Holland.
Market Strategy Netherlands
Our consultants help you to develop a successful market entry strategy for the Netherlands or optimize your current market strategy for Holland, based on a localized e-commerce approach. All relevant issues for a successful online presence can be covered:
- Research and market analysis.
- Establishing the ‘size of the opportunity’ and ‘ease of entry’ for your localized e-commerce in Holland.
- Assessing the relevance of your offer or proposition on the basis of:
- Relevant competition.
- Current brand awareness in The Netherlands.
- Existing language, legal, cultural, logistical or other barriers and market nuances.
- Market positioning, assortment and pricing strategy
Experience Product Price Access Service
- Online operating model: supply chain, logistics, last mile, customer service.
- Localization in terms of language, currency, tax, shipping charges, trust mark, payment methods, terms and conditions.
- Building awareness and driving traffic.
- Marketing strategy.
- Partnering with local online market places and comparison websites.
- Organizational structure.
- Building your business case and financial plan.
- Optional further expansion to Belgium (Dutch speaking part)
Check out our special offer on a market analysis.
Check the offerComplete review on your marketsegment and competitors in Holland at a fixed price.
Check the offer
Ed Hensen
Management Consultant
E-Commerce in Holland
Specerijenhof 13
3063 BX Rotterdam
Netherlands
Tel: +31 6 22555546
Mail: hensen@ecommerceinholland.com
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